Building the Target-50 List Before the Season

Fifty names is small enough to actually manage and big enough to make the fall gauntlet worth the effort. Build the list before October 2, not during ACL weekend when you’re too busy to think clearly about who matters. Start with the people already in your orbit who went quiet, an old contact is easier to reopen than a stranger is to open cold.

Building the Target-50 List Before the Season

Sort the fifty by which event you’re most likely to actually run into them: ACL, the F1 weekend, or Austin Tech Week. That sorting is where External API shows up again, you’re not chasing fifty separate meetings, you’re placing each name into a room that already exists. Preview, the P in PQRST, means researching every name on the list before the season starts, not during it.

Fifty is also a number you can actually track without a spreadsheet turning into its own job. Rank the list, not every name gets the same effort, the top ten deserve a specific plan and the bottom twenty just need one honest touchpoint.

Write one line next to each name about what you’d actually ask them for, a vague list produces vague conversations. Revisit the list weekly through October so it’s a living document, not something you built once and forgot.

By Tech Week’s last day, October 30, you should be able to say exactly how many of the fifty you actually talked to. The list isn’t about volume, it’s about making sure the season doesn’t pass you by without you talking to the people who actually matter.

Building the Target-50 List Before the Season

Details: Watch Larry build the target list

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